Head of Product Development

Job Details
Job Location:    Saint Petersburg, FL
Position Type:    Full Time
Salary Range:    Undisclosed
Job Shift:    Any
Job Category:    Marketing

Head of Product Development

Company Overview:

Growve is a leading health and wellness company specializing in acquiring, operating, and growing world-class brands within the active nutrition, dietary supplement, and beauty verticals. Our portfolio includes 15 brands and thousands of unique products.

Position Title: Head of Product Development

Position Overview:

We are seeking a strategic, process-driven Head of Product Development to join our Nature's Craft team.  This brand-focused leadership role will successfully manage a high-performing team, implement SOPs, and ensure a consistent pipeline of high-quality products designed to maximize ROI on new launches. 

Key Responsibilities:

Product Launch Strategy & Innovation Leadership:

• Create and execute product launch strategies that support Nature's Craft's growth goals, while continuously optimizing processes to improve efficiency and increase success rates.
• Identify white space opportunities and emerging trends in wellness and supplementation to inform roadmap development. 
• Allocate launch budgets effectively.
• Identify and prioritize high ROI product launches.
• Establish long-term strategies for brand value growth through innovative product selections and launch methodologies. 
• Determine the optimal product launch pathways, ensuring efficient routing of products from development to market.
• Lead the product launch team to ensure products go live on a consistent and strategically planned timeline.
• Manage financial risk, ensuring minimum order quantities (MOQs) and cash outlays are optimized without risking stockouts.
• Develop strategies that balance cash layouts while remaining in stock. 
• Collaborate with Customer Insights, Design, and Supply Chain to drive products from the initial concept through launch and post-launch evaluation.

Team Management:

• Drive a high-performance culture with clear KPIs, accountability, and collaborative problem-solving.
• Lead and manage a team of product developers (PDs) to ensure high-quality submissions and the continuous flow of new products.
• Prepare and deliver weekly and monthly reports for executive leadership. 

Required Qualifications:

• 7 plus years' experience in product development.
• 5 plus years' of demonstrated management experience, of managing a team of at least 5 people.
• Proven track record of launching successful products and managing large-scale product pipelines.
• Experience in vitamins is a big plus.
• Excellent communication and leadership skills, with the ability to motivate and manage remote teams.
• Deep understanding of how to manage KPIs as well as manage poor performance.
• Strong analytical skills with the ability to assess market trends and identify high-ROI opportunities. 
• Financial acumen, with experience budgeting for product development and launch costs.
• Proficient with Excel and Google Sheets.
• Proficient in English with excellent communication and collaboration skills, capable of working with cross-functional teams.
• Capable of strategic thinking, navigating ambiguity with confidence, and thriving in a fast-paced, constantly evolving environment. 
• Amazon experience is beneficial. 

Additional Details:

• Full Time with Competitive Pay 
• Health Benefits Package
• 401(k)
• Progressive company environment with a work-hard/play-hard culture. 
• Remote opportunity (Must live in the USA
• Corporate offices located in St. Petersburg FL | Salt Lake City, UT | South Africa | UK

Notice to Recruiters — We do not work with outside recruiting agencies. Please do not solicit.  This description is not intended to be an exhaustive list of responsibilities and qualifications. 

The position, duties, and qualifications are subject to change at any time.

Qualifications

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